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Why Anchor Text Matters

Why Anchor Text Matters

Anchor text is the clickable words of a hyperlink. When your law firm gets a link from a business citation like BizRatings, it will usually have "website" as the anchor text. Branded anchor text is anchor text that uses your company name. Keyword-rich...

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Why Links Matter for Law Firm SEO

Why Links Matter for Law Firm SEO

Believe it or not, links are still incredibly important to SEO for lawyers. Although they are one of the oldest ranking factors, they are still a great indicator of quality and authority. The rule is simple: if enough brands and websites that are already...

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Why Your Law Firm Needs SEO

Why Your Law Firm Needs SEO

Every lawyer (whether a contract attorney or personal injury lawyer) that hopes to do well these days needs SEO. Without it, you'll get trounced by your competition. 95% of people never click the "Next" button in Google. That means being on Page 2 simply...

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Why Social Media Marketing Matters

Why Social Media Marketing Matters

Whether you're in online speech therapy or are a big-time corporate lawyer, growing your social media presence can be extremely challenging. But it’s vital if you want to get more traffic to your blog. In the beginning, be sure to only start with one...

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